Student mobility insight, in every corner of the globe

In every INTO partnership, data-driven recruitment strategies help universities reach and support students worldwide in achieving their study abroad goals.

Connecting with prospective students in today’s competitive international recruitment environment takes thorough insight into their higher education decision-making. Combining a global market research function with intelligent business platforms, we put that insight into the hands of university partners — helping them efficiently recruit from across the world and opening new opportunities for students to pursue international degrees.

INTO George Mason University international students dressed formally sit and listen to lecture in auditorium at School of Management.
Two international education professionals seen through window sitting at desk and working on laptops.

Market research

The rising generation of international students have rapidly changing, increasingly complex preferences and pursuits. More than knowing where students come from and where they go, a complete view of what leads them to study abroad is essential to recruitment.

Through constant monitoring for breaking student mobility trends, collaborative research and close contact with regional staff and recruitment partners in major markets, we collect diverse data points and converts them into cohesive insights to inform our partner institutions’ international-student recruitment strategies and drive concrete outcomes. It’s our tried, trusted, exhaustive approach to intelligent recruiting.

Enrollment management

With our OneSight dashboards, we provide partner institutions with a comprehensive portal through which to pull live data on their enrollment pipelines and evaluate the efficacy of their recruitment efforts. Universities can follow applicants as they convert to offer holders and offer holders as they convert to enrollees — across all programs, in real time.

Our partners can also benchmark their international recruitment performance against institutional peers. That means they know what is working and what needs adjusting to maintain a competitive international-student recruitment strategy.

Laptop and smartphone display INTO OneSight recruitment report, indicated international student application counts and growth/decline trends by country.
Deputy CEO John Sykes addresses audience of university presidents, provosts and senior international officers at 2017 INTO 2.0 conference in US.

Sector-leading intelligence

Universities and organizations worldwide look to INTO’s research for insight into the most pressing issues in international education. Our sophisticated data analytics and insights function has been leveraged by organizations such as NAFSA: Association of International Educators and the Association of Public and Land-grant Universities (APLU) as they seek to provide recruitment guidance to a wide range of institutions. We regularly publish and present our findings at international education conferences worldwide.

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Invest in unparalleled insight

Reach out to learn more about how our business intelligence function could power international enrollment growth at your university.

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